Recently, BrandFinance, a British brand evaluation agency, released the 2018 global tire brand value ranking. Among them, Michelin ranked first with a brand value of 7.93 billion US dollars, up 30% year on year.

The top ten tire brands in the list are Michelin, Bridgestone, Maple, Goodyear, Dunlop, Hantai, Pirelli, Maggis, Yokohama and Sumitomo. Among them, the brands of Michelin, Dunlop, Hantai and Maggis rose in value ranking, and the brand value increased to different degrees year on year. The rankings of Bridgestone, Pirelli and Sumitomo declined.